The surreal Murcian campaign in favor of masks that has gone from bad to worse

  • By：karen-millen

15

09/2022

One of the hilarious images from the campaign.@mundojovenRMTwitter

The Jungle / SocialVIRAL

In The Jungle. The Region of Murcia has once again 'immolated' with a twist to the youth campaign that Spain had already mocked.

August 22, 202100:53
La Jungla< /address>

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There was no need, but the General Directorate for Youth of the Autonomous Community of Murcia wanted to give a twist to the advertising campaign that he launched at the end of last July and of which everyone had mocked. The initiative has a laudable objective, that young people do not leave home without wearing a mask and use it to prevent the spread of the virus as much as possible, but the execution could not have been worse.

If in the first phase of the campaign what went viral was an ad that used the music of Chiqui Chiqui and sang rhymes that your five-year-old cousin could have done with more skill, the Ministry of the Presidency , Tourism and Sports of the Region has now wanted young people to have "safe and responsible leisure" through this "different action" using several photographs in which the mask has been pasted on the faces of various models.

The surreal Murcian campaign in favor of masks that have gone from bad to worse

Any tweeter who has made a couple of memes using Photoshop could have run the campaign more professionally. Even taking into account that it is an initiative of an autonomous community, they could have stretched out and taken the photographs of the young people themselves. However, this pastiche is not the only thing that has caught the attention of users of the social network, where the campaign has generated pity and outrage.

"Quedar con los panas"

From the General Directorate of Youth they have created a thread to publish all the posters they have made, with the masks attached and ridiculous phrases that could have connected with those who were young people in 1992: "Get together with the buddies, overnight, put on your mask, don't let a frog come out" or "wear a mask that's really cool, if it goes with your clothes you'll have a lot" are some of the pearls that he gives us Murcia:

< p>Obviously the tweeters are making fun of everything they want, without cutting a hair when it comes to pointing out what they thought of the campaign:

< section> contracts from the General Directorate of Youth from last year 2020 appear.

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The surreal Murcian campaign in favor of masks that has gone from bad to worse
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