The question is why now. On the one hand, it stands to reason that in this reboot of normalcy, when the pandemic is apparently beginning to wane, fashion is used as a renewed mode of expression and that this idea of sensuality and reappropriation of the body is one of the key notions about those who create collections after years devoted to oversize and comfortable clothing. In fact, studies allude to the miniskirt as a symbol of an age of optimism.
It is logical, too, that the aesthetics of the turn of the century return, with its cult of the adolescent and its excessive accessories, it was the next step to the spurred nineties style. But, for the moment, there are two unknowns: the first is whether this trend can be translated into sales, because few dare to dress in a microtop or low pants and the so-called Generation Z is a relevant clientele, but not majority. The second is more alarming. It has taken this industry decades to open up to other canons of beauty and make diversity not the exception but the norm. Is this a step backwards?
“It is a cult of the body, the form and the identity of beauty. It is a matter of appearance, of omnipotence as the power I have to change my figure through extreme will, surgeries or changes in diet, to generate admiration in another and appear in front of others as victorious over others. achievements in our bodies and thus generate a mystique to beauty, ”Patricia Doria, clothing designer and director of the Fashion area of the University of Palermo, Faculty of Design and Communication, assured in dialogue with Infobae.
For Michael Kors, “there is a global desire to show and celebrate the body, the skin”. In his case, this translated into crop tops, tight skirts and low-cut dresses. During this past year, the majority trend on the (digital) catwalks was evasion, evocative and voluminous garments that tried to provoke escapism in the face of the pandemic. Today, almost back to pre-pandemic life, and with the physical parades in full swing, it is sensuality that has won the game.image.png
It started with models like Emily Ratajkowski and Bella Hadid, whose wardrobes this year have become time-travel machines to the year 2000. But the trend was a real hit in the Y2K era of fashion, promoted by celebrities like Britney Spears. , Beyonce, Paris Hilton and Rihanna. Since then, the silhouette and look have become something of an awkward joke, but now, it seems the game has turned around. It's worth mentioning that unlike the looks we saw in the 2000s, when super skinny jeans took center stage, today's silhouettes are more relaxed and easy to wear.image.png
Nostalgia for the Y2K era continues to be palpable in street style and on the catwalks. Now, we see them return to a more prominent place after the era of high-waisted. This was the case in the Balmain, Coperni and Gauchere collections. London Fashion Week kicked off with the first fashion show for the brand-new LVMH award winner, Nensi Dojaka, who bases her success on flossing (thin strips of fabric that wrap around the abdomen and recover some of the Y2K aesthetic), lingerie dresses full of knotted straps and strategic necklines. He continued with Knwls, another of the best valued new talents in the sector, and his very tight pieces. Until reaching Regina Pyo, who has done business with a much sweeter and simpler aesthetic and surrendered to the tight point and strategic openings.image.png